Martha Stewart, the renowned lifestyle guru and businesswoman, has surprised fans by appearing on the cover of Sports Illustrated Swimsuit’s 2023 issue. Alongside stars like Megan Fox, Kim Petras, and Brooks Nader, Stewart showcased a side of herself that many have never seen before. In an interview with Savannah Guthrie and Hoda Kotb on the Today show, she shared her reasons for accepting the shoot and the preparations she underwent.

Expressing her initial nervousness, Stewart admitted that it felt unusual to change into nine different bathing suits in one day on an island in front of a large crew. However, seeing the cover for the first time, she exclaimed, “I like that picture. … And it turned out okay!”

Stewart revealed that she was approached to do the cover in November 2022, only a few weeks before the scheduled photoshoot at the end of January. She saw it as a unique challenge to be on the cover at her age but believed she met it successfully.

To prepare for the shoot, Stewart relied on a combination of traditional methods: a healthy diet and regular exercise. She avoided bread and pasta for a couple of months, attended Pilates sessions every other day, and maintained an overall clean and healthy lifestyle. According to Stewart, her appearance is a testament to living well and defying the conventional notion of aging.

The entrepreneur emphasized the importance of embracing a mindset focused on successful living rather than fixating on age. Stewart shared her involvement with the Center for Living at Mt. Sinai, a hospital she co-founded with Mt. Sinai, which promotes graceful aging and encourages individuals to prioritize a good diet, exercise, companionship, and other factors that contribute to happiness in older age.

Acknowledging the role of genetics, Stewart credited her mother as her role model, sharing a throwback photo of her mother in a two-piece bathing suit after giving birth to four children. She also mentioned her father, who instilled confidence in her by encouraging education. Stewart’s past experience as a model also helped boost her self-assurance in front of the camera.

Reflecting on the photoshoot itself, Stewart described it as fun but also challenging, with the crew prodding, pinching, and pouring water over her head. However, she appreciated their reassurance and the absence of any tricks, noting that they made her feel comfortable and confident.

Stewart’s decision to take part in the shoot aligns with her philosophy of embracing change and fearlessness. She believes in constantly evolving and trying new things, emphasizing that being through changing means being through altogether. She hopes that her appearance on the cover will inspire women to revisit their lives and embrace new opportunities without fear.

Martha Stewart’s unexpected appearance on the cover of Sports Illustrated Swimsuit’s 2023 issue serves as a reminder that age should not limit one’s aspirations or willingness to take on new challenges. By showcasing her confidence and vitality, she encourages others to adopt a similar mindset, promoting a celebration of life at every stage.


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